
Client Case Study
The Lumen House
What We Manage
Social Media Marketing
Audience Engagement + Growth
Brand Ad Creation + Management
Advertising + PR
Content Photography
The Problem
The Lumen House, a private and luxurious wedding venue in North Carolina, sought to enhance its brand awareness, generate more leads, and educate consumers. Their key goal was to become the next high-end, modern, never-done-before, custom wedding venue.
Our Solution
We developed a comprehensive social media strategy focusing on:
Organic Social Media Marketing: We crafted content through architect renderings that showed potential brides the beauty and originality of the venue.
Strategic Advertising: We crafted three-part branding ads that drove their ideal customer to their Instagram page, website, and book-a-tour links.
Amplified Partnerships: We connected with vendors in the industry to share The Lumen Houses’ story, be part of it, and create unprecedented excitement for its grand opening.