Client Case Study

The Lumen House

social media marketing for wedding venues

What We Manage

  • Social Media Marketing

  • Audience Engagement + Growth

  • Brand Ad Creation + Management

  • Advertising + PR

  • Content Photography

social media marketing for wedding venues in Charlotte

The Problem

The Lumen House, a private and luxurious wedding venue in North Carolina, sought to enhance its brand awareness, generate more leads, and educate consumers. Their key goal was to become the next high-end, modern, never-done-before, custom wedding venue.


Our Solution

We developed a comprehensive social media strategy focusing on:

  • Organic Social Media Marketing: We crafted content through architect renderings that showed potential brides the beauty and originality of the venue.

  • Strategic Advertising: We crafted three-part branding ads that drove their ideal customer to their Instagram page, website, and book-a-tour links.

  • Amplified Partnerships: We connected with vendors in the industry to share The Lumen Houses’ story, be part of it, and create unprecedented excitement for its grand opening.

The Results After 2 Months

Total followers increased by 52.27%

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Overall Engagement grew by nearly 96.26%

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Reach expanded by 387.43%

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Clicks increased by 97.3%

Total followers increased by 52.27% - Overall Engagement grew by nearly 96.26% - Reach expanded by 387.43% - Clicks increased by 97.3%